Etiquette and client relations can make or break a deal in any industry. Clients are looking for businesses they can trust and are comfortable with. Proper broker and client etiquette can help a transaction go smoothly. Creating a trustworthy and smooth engagement will likely foster a strong relationship that becomes a repeat client. These essential etiquette rules for brokers could help make your next transaction a breeze.
This is a rule everyone should live by. Poor communication can often lead to confusion and unnecessary stress for a client. Having a process for communication with your clients is essential to streamline the leasing process. One of the best ways to communicate clearly and consistently with your client is to identify the client’s preferred avenue of communication (phone, email, or text).
Money can be regained, but a client’s trust and respect are more important than money. Integrity and honesty should be the number one priority. Creating trust between clients and colleagues is crucial to your success. Sharing challenging information is never ideal, but it is always imperative for a healthy client relationship.
We have all been guilty of reading a text, putting our phone down, and forgetting to respond. However, many clients or colleagues are waiting in suspense for updates on a lease. Try to respond to texts and emails as soon as possible. Calls can often come at inconvenient times, but quickly return calls when you can.
Being on time for meetings and viewings is equally as crucial as being punctual when communicating with clients and colleagues. Brokers should be mindful of deadlines, respond to inquiries, and make sure their clients feel like a priority. Promptly alert all parties involved if a meeting is delayed, canceled, or rescheduled. Promptly present all offers and counteroffers, written or verbal.
Doing your research will save you time and problems. Read Broker remarks and instructions before scheduling a showing. On the other side, listing agents should provide clear guidance for showings. Get a good idea of how to go to and from the property so that you and all parties involved can arrive on time and avoid getting lost or stuck in traffic.
Every new or experienced agent can benefit from reviewing broker and client etiquette. If you’re in the process of looking for an office space to lease for your company, please don’t hesitate to contact us or browse our full list of available properties.